Rants
Sick of hearing about what's going on on The
Secret Life of Us? Then bag it out to your heart's content
and put it in your zine. Confused as to why nobody else understands
the genius that is Shaggy? Then explain why he's the best thing
since Grandmaster Flash and put it in your zine. Boyfriend dump
you? Slag the bastard off in a 300-word swear-fest and... you guessed
it. Put it in your zine.
Interviews
Now that you've decided to become a zine-maker,
you've inadvertently joined the ranks of the independent media,
so why not take advantage of it? If there's a band or an artist
or a celebrity who you've always wanted to ask a few questions
of, why not approach them and ask them if they'd like to be interviewed
for your zine. You'd be surprised how many times people will say
yes (people love talking about themselves. I know I do.) Reviews
Saw a great film on telly last night? Can't stand
the Scissor Sisters' album? Why not write a well-thought-out
and reasoned review setting out your contention and then publish
it in your zine? While you're at it, think about contacting a few
record companies and book publishers and asking them if they'd
like their stuff reviewed in an independent publication? Once again,
you'd be surprised how many people will say yes.
Size and Shape
The easiest shape for a zine to take is usually
A4 or A5, which simply involves folding a standard-sized piece
of paper in half. But armed with scissors, a guillotine or a stanley
knife you can trim your pages to be any size or shape you
want - the only limit is your imagination.
Photocopying
There's a bit of a trick to double-sided photocopying
and collating, but it's easy once you get the hang of it. The
diagram above will hopefully give you a basic idea about laying
out your zine. And it's pretty easy to get your hands on a photocopier
these days. Newsagents, libraries, businesses like Officeworks
or Kinkos - they'll all satisfy your toner-related needs.
You should also consider trying to find a way
to find free photocopying. After all, the cheaper it is to copy
your zine, the more copies you can make. If you're at high school,
try convincing your librarian or English teacher that your zine
is part of your overall education. If you're at university, try
applying for photocopy funding or subsidies from your student union.
If you have parents or friends who work in an office, or if you
work in an office yourself, consider a bit of zine-copying on the
sly. There's really no limit to the amount of free copying that's
out there if you know where to find it.
Distribution
Once
your zine is finished, it's time to release it into the wild.
There are a few ways to do this.
If you're not interested in making any money
from your zines, even just to cover your printing costs, you could
hand them out for free. If this appeals to you, try handing them
out to your friends, leaving them on empty seats on trains and
buses, stuffing them into people's mailboxes at random, leaving
them lying around cafes or foodcourts, or sneaking them between
the pages of magazines at the newsagent, slipping them inside your
local free music paper, or tucking them inside books in bookstores
or libraries.
If you do want to sell your zines, try taking
them into stores that you think would be interested. Bring a
few copies in to those stores and ask them if they'd like to stock
them. Help the lovely people behind the counter out by preparing
the following:
• have an invoice book and a receipt
book (buy these from any newsagent);
• have an idea about
how much you want to sell the zine for (remember that you want
to cover your photocopying costs);
• be aware that the stores usually
take a 30-40% commission on the price, so factor that into your
selling price.
Zines are also sold through mail-order services,
such as:
• crimson
regret
• moon rocket
• pander zine distro
• smitten kitten and
• vox populis
The people
that run these distros are always looking for new zines to put
in their catalogues, so you should definitely consider emailing
them and telling them about your zine. They'll probably ask you
to send them a sample copy, and then if they like it they'll ask
you to send a bunch and add you to their catalogue.
Pretty Ugly has a fabulous
and comprehensive Australian
zine resources page that
lists stores that sell zines and contact details for zine distributors.
There's also a print booklet that lists Australian zine resources.
It's prduced by Swirlability Productions and if you write to
them at PO Box 212, Diamond Creek, Vic, Australia, 3089, they'll
tell you how to get your hands on one.
Zine Swapping
Once your zine is finished, as well as distributing
it far and wide, another thing to do with it is to send it to other
zine-makers and swap it for one of their zines.
If you pick up a zine that you really like, why not send that zine-maker
a copy of your zine and ask if they'd like to do a swap with you?
You send them your zine, and they'll send you theirs. Zine-swaps
are a well-established part of the zine community - every zinemaker
likes to get a new zine in the mail. One good way to track down
zine-makers, apart from simply finding their addresses in the zines
themselves, is to check out some mailing lists. There's one here that's
pretty good. There are probably a few more out there - do a web
search and see what you come up with. New zines are announced on
these lists all the time, and the zinemakers often call out for
trades and swaps.
The Main Thing
The main thing to remember about zines is that there
are no rules. The above are merely guidelines. If you can
think of a better way of doing things, or a different way of
doing things, then try that way. You never know how things will
turn out.
If you have any questions about any aspect
of zinemaking, don't hesitate to contact me, or contact
one of the zinemakers whose work you like. The
zinemaking community is a large, friendly ever-expanding group
of people whose favourite thing is discussion and communication,
so go ahead: write them a letter or drop them a line. They'll be
glad to hear from you.
Good luck, and happy zining.
Click here to download a .pdf copy of this article.

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